travel tech insights

The Link Between Menus and Vouchers: The Importance of Offer Templates

Imagine a restaurant without a menu where the chef and kitchen staff simply presented diners with a list of available ingredients with the intent of making customers whatever dishes they desired. This means the kitchen staff could, at any given moment, be making a wide variety of dishes from meatloaf and roasted chicken to salads and stews. This might sound great from a diner’s perspective, but from the point of the view chef, it would be chaos. A menu not only help diners dial-in on what meal they’d like prepared, but it also allows a restaurant to limit its number of offerings, which helps drive down cost, increase efficiency, and enhance the overall quality of product it provides to its customers.

Just like menus in the restaurant world, the same is true of voucher and offer templates in today’s travel industry. Because travel agencies and travel management companies work with so many suppliers on the back-end and customers on the front-end, the importance of a streamlined offer and voucher system cannot be overstated in leveraging optimal productivity and efficiency. Utilizing a flexible, agile voucher and offer template platform is increasingly an important value proposition as travel agencies must complete more and more transactions each day to remain competitive and relevant in today’s global travel landscape.

Topics: travel travel agent Templates travel agencies offers vouchers

Brand It: Why Travel Companies Need a Document Template Manager

For many customers, the look, feel, and vibe of a company’s branding can be just as influential in  whether they work with said company as the products and services themselves. As such, it’s important for these companies - especially companies within the travel industry, many of which use brand management and image as a chief selling point - to ensure their brand is uniform and cohesive across a number of different platforms, including offers, vouchers, receipts, and other forms of documentation.

But the problem for many travel agencies and travel management companies is that many booking engines and other ERP systems lack the capacity for those within the company to manage their document templates. These templates often times have to be adjusted, modified, or managed by external developers, which is costly, time-consuming, and inefficient, especially when it comes to creating specifically tailored documents for a number of different applications.

Topics: erp travel trends Branding Templates Travel booking engines Documents