travel tech insights

How Search Efficiency Helps Travel Agents

For travel agents, the ability to offer customers quick and efficient search responses is similar to running a marathon - you have to be steady and consistent, but you also have to be fast and nimble, especially in today’s global travel and tourism landscape. A travel agency’s ability to drive sales and profitability depends on utilizing a booking engine with a powerful search component to help customers sift through the multitude of products and services in order to find the product that best suits their needs.

However, it’s not just about assisting customers through the metaphorical jungle of travel offers - it’s about decreasing the amount of time customers devote to this task. In today’s hyper-connected travel industry, travelers expect agents to respond quickly and comprehensively to inquiries, which makes search response perhaps one of the more most important value propositions of advanced booking and reservations systems. In an era when so many travelers can research and complete bookings with the technology they carry in their pocket on a daily basis, the onus is on travel agents to deploy booking systems with enough computing power to return advanced searches in a competitive enough manner.

Topics: travel technology travel erp travel reservation system travel agents Travel booking engines Response

Working Smart: How Travel Agents Benefit from Advanced Booking Systems

I was recently flying to Washington, D.C. for a regional travel conference and, to pass the time, tried to download a new online banking app on my smartphone. It was a very frustrating experience because the download would on the surface appear complete, but the app would not open or would quickly crash only moments after I logged in. I finally read the terms and conditions of the app to discover my phone - or more precisely, my phone’s operating system - was not compatible with the app, hence the failure to download properly.

Topics: travel booking system travel reservation system Advanced Booking Systems