Meet Novie, the AI business travel assistant
Business travel does not need another chatbot. It needs an intelligent assistant that understands the booking journey, the traveler context, the corporate environment, and the speed at which business decisions happen.
Novie does not just respond. It acts.
AI that works inside your corporate customers' booking environment
Built in the booking journey
Novie is not positioned outside the booking process as a generic chatbot. It is embedded inside NOVA's corporate traveler interface, where travel decisions, policy rules, traveler profiles, approvals, and booking actions already converge
Able to take actions
The future of corporate travel AI is not just conversational. It is contextual, governed, and action-oriented. Novie is designed to understand the live booking environment and support the traveler in moving forward.
Designed for corporate control
For TMC leaders, this creates a more strategic opportunity: bringing AI into corporate travel in a way that protects control and supports scalability.
Valuable for TMC scalability
It reinforces the value of the managed channel, and prepares the corporate programme for more intelligent workflows, without giving up governance.
Your branded self-booking tool for modern corporate travel management
NOVA enables TMCs to deliver a fully branded, policy-compliant booking experience across every corporate account. With a centralized admin interface, you can manage multiple clients at scale, while each corporate customer enjoys a tailored environment aligned with its policies, structure, and brand.
By automating critical workflows and providing a secure, intuitive experience, NOVA reduces operational costs, improves compliance, and strengthens your position as a trusted, technology-enabled travel partner.
With full flexibility over content sourcing, TMCs maintain control of inventory and pricing - whether from GDSs, direct connections, wholesalers, or own contracted rates - ensuring that every booking stays within your ecosystem and under your brand.
Keep control and expand choice
NOVA gives TMCs full freedom over travel content, enabling you to combine GDS content, NDC, low-cost carriers, direct connections, wholesalers, and your own contracted rates into one seamless platform.
This flexibility ensures you always deliver the widest choice to your corporate customers, while giving you greater leverage in supplier negotiations and the ability to enforce your trade policies at scale.
Policy control & compliance at scale
NOVA gives TMCs unmatched control over corporate travel programs through a rule-based engine. Configure policies with hundreds of possible rules, from price ceilings and flight classes to city pairs, cancellation restrictions, hotels by star and supplier preferences.
-
Granular control – define inside and outside policy rules per service type
-
Scalable compliance – apply travel restrictions per service, create various user profiles, approval workflows, and multi-approval chains
-
Automated enforcement – guide travelers to compliant options in real time, while reducing manual oversight for TMCs and travel managers
Travel risk management, built right in
Offer an extra layer of care and control to corporate clients by embedding risk management directly into the booking experience. With intuitive tools to flag destinations as high, medium, or low risk - and set travel policies accordingly - travel managers can confidently guide employees toward safer choices.
This enables you to support duty of care requirements, minimize out-of-policy bookings, and position yourself as a trusted partner in corporate risk and compliance.
Easy onboarding with minimal effort
NOVA is built to make onboarding new corporate customers fast and low-effort for TMCs. With a guided info panel and a user-friendly interface, corporate travel managers are walked step-by-step through setting up travel policies, approval flows, user profiles, and preferences, without requiring extensive training.
Traveler adoption & Mobile App experience
NOVA is designed to drive self-booking adoption by making the process fast, intuitive, and accessible anywhere. Its user-friendly interface guides travelers through planning and booking in just minutes, supported by built-in coaching features that simplify onboarding and reduce the need for training. With full mobile responsiveness, corporate travelers can search, book, and manage their trips directly from their devices, ensuring continuous engagement and policy compliance even on the go. By combining simplicity with mobility, NOVA empowers TMCs to increase adoption rates, cut down on offline requests, and deliver a seamless experience that today’s business travelers expect.
Secure credit card storage built for confidence
NOVA is designed with security at its core, enabling corporate customers to store credit card data safely and compliantly while reducing friction during the booking process. Encrypted storage and secure transmission protocols help minimize fraud risks and protect sensitive payment information at both the company and traveler level.
For TMCs, this translates into smoother servicing, fewer failed transactions, and peace of mind when managing customer payment preferences.
Stay connected to your travelers, anytime
NOVA includes built-in traveler support tools that allow corporate users to request help from travel consultants directly from within the platform. Chat integration, notifications, and request management ensure that no traveler is ever left unsupported.
NOVA Corporate Mobile App - mobile corporate booking powered by TMCs
NOVA Corporate Mobile App brings the full corporate self-booking experience directly to travelers’ pockets - without compromising policy, control, or visibility.
Available on iOS and Android, the NOVA Mobile App extends the trusted NOVA desktop experience into a seamless mobile-first journey. Business travelers can book, manage, and approve trips anytime, anywhere, while TMCs retain full governance, configuration, and oversight across every booking.
With NOVA Corporate Mobile App, TMCs empower travelers and approvers to:
-
Search and book flights and hotels within TMC-defined content, policies, and configurations
-
Access and manage all trips via My Reservations, fully adapted for mobile
-
Approve or reject travel requests in one tap, accelerating approval cycles without bypassing workflows
-
Receive real-time push notifications for approvals, confirmations, and trip updates
-
Leverage AI-powered recommendations that guide travelers
Made with HubSpot
Made with HubSpot
Made with HubSpot
Made with HubSpot
Made with HubSpot
Made with HubSpot
Tip: switch scenarios with the tabs above. The demo loops automatically.
One conversation. A complete booking.
Novie searches — and recovers when nothing is found
Corporate travelers describe what they need in plain language. Novie identifies every intent, runs the right searches, and if a route returns no results, it does not stop — it proposes alternatives and acts on the traveler's choice immediately.
You could try:
Novie refines results without the traveler lifting a finger
Novie reads exactly what is visible on screen at any moment. The traveler asks to filter, compare, or switch views — and the interface responds immediately, without navigation, without forms, without starting over.
Novie surfaces duty-of-care information at the right moment
Visa requirements, destination risk scores, and travel briefings appear as inline cards at the booking decision — not in a pre-trip email the traveler may not read. Travelers are informed before they confirm, not after.
Novie completes the booking without leaving the conversation
Passenger data is pulled from the traveler's corporate profile. The booking form is filled automatically. The traveler reviews and confirms in one step — no separate screen, no re-entering details, no navigating away from the chat.
Novie remembers — and the next trip starts faster
Novie builds a preference profile for each corporate traveler across sessions — preferred hotels, room types, seat preferences, baggage requirements. It applies this context automatically, but always asks for confirmation before acting. The more it is used, the more efficient the booking becomes.
No surprises, no silent actions.
Novie is designed to operate inside a governed corporate travel environment where transparency, policy compliance, and data integrity are not optional.
Always confirms before acting on memory
Novie never silently applies what it remembers from a previous trip. It surfaces the preference, asks for confirmation, and only acts when the traveler explicitly approves. This protects both the traveler experience and the integrity of the booking data your TMC relies on.
Every action is visible to travelers and TMC
When Novie takes an action, it surfaces what it did and why. Travelers can see every step. TMC admins have access to full AI usage logs in NOVA Admin including actions per user, session context, and model activity giving your team complete operational visibility.
Grounded entirely in your configured content
Every hotel, flight, price, and availability result Novie surfaces comes from the live inventory connected to your TMC's content configuration in NOVA. Novie does not generate, estimate, or invent data. What the traveler sees is what your content layer provides.
Usage transparency, per corporate account
Token usage is tracked per hour and per day, per user and per account. TMC admins see cost per model, cache efficiency, and aggregate consumption across all corporate clients giving your team the data needed to manage AI deployment responsibly and report on it with confidence.