travel tech insights / digital transformation

6 Operational Challenges Holding Travel Agencies Back, How AI Solves Them

By Sibel Aptula on Oct 22, 2026, 12:16:09 PM

ARIA

Traveller expectations have moved on, and the way most agencies handle a customer request has barely changed in twenty years. An email arrives, a consultant reads it, re-types the details into a booking engine, builds a quote and sends it back. Multiply that by hundreds of requests a …

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2016 – Digital Transformation arrives at the Travel Agency

By David Eddy on Jan 6, 2016, 7:00:00 AM

The travel agency has seen its share of changes over recent years. Marketing channels used to be called the front door of the agency or the telephone. Then online booking arrived in the travel industry, bringing with it: pricing transparency; e-commerce; new distribution relationships …

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