travel tech insights

The 2016 Travel Industry By the Numbers

In a recent entry, we recounted 2016 by looking at some of the biggest trends and storylines of the last year in order to get a glimpse of where the travel industry may be headed in the next 12 months. While many of these narratives are compelling in that they paint a portrait of a complex global industry poised for continued growth, they fail in some sense to show just how impactful 2016 was in terms of hard figures. To put it bluntly, numbers matter and numbers don’t lie, especially in today’s travel landscape where travel companies must work harder than ever before to remain competitive and viable.

Whether you’re discussing the total number of dollars spent globally on inbound travel or the percentage of millennial travelers entering the market for the first time, 2016 presents some fascinating statistics that travel companies and tour operators should pay close attention to as they ramp up for the coming year. Because so much of the travel industry relies on actionable data, these year-end figures and projections perhaps reveal more of the story of 2016 than the trends and stories themselves.

Topics: Travel Industry travel technology travel trends 2016 2017 Travel stats

5 Important Travel Industry Trends of 2016

As 2016 comes to a close, it’s important for travel agencies, travel management, tour operators, and mother major players in today’s travel industry to stop and reflect on the past 12 months in order to get a better understanding of what the coming year might have in store. With everything from technology to shifting demographics to new and emerging markets, 2016 was an influential year for the travel industry driven in large part by travel companies reimagining how they function on a daily basis - and that’s not to mention a host of global, political, and environmental events, each of which presented challenges and opportunities for travel companies worldwide.

Topics: travel travel trends 2016

3 Trends in Mobile Travel: A Mid-Year Review

As we reach the midway point of 2016, it’s commonplace to review the trends, developments, evolutions, and disruptions that have occurred during the first half of the year in order to attempt predictions on where the second half may be headed. While unexpected geopolitical events like the loosening of travel restrictions between the United States and Cuba and Britain's exit from the European Union certainly caught some in the travel industry by surprise, other headlines items like the sustained rise of mobile travel apps and mobile travel interfaces have functioned as more of a foregone conclusion for the travel industry as it embraces more the ability to research, book, and review destinations while travels are on the move.

Travel and tourism industry analysts have been beating the drum for mobile capabilities for some time now, but if there is one surprising element to the mobility narrative, it’s how even halfway through 2016 mobile travel apps and platforms are perhaps the most dominant force in shaping the future of business in travel and tourism. As the world becomes bigger and more emerging markets enter the discussion, mobile travel capabilities are actually making the world smaller as travelers can access more information, products, and services than ever before.

Topics: Travel App travel trends 2016 Mobile Travel Mobile travel apps