5 Statistics Behind the Rise of Chinese Millennial Travelers
By Nick Ostdick on Jun 14, 2016 10:00:00 AM
We’ve discussed in a great deal before on this blog the rise and importance of the millennial traveler in terms of reshaping how the travel industry at-large appeals to and interacts with a younger generation of traveler - and how that younger generation engages with travel primarily …
The Importance of Social Media in Today’s Travel Industry
By Nick Ostdick on Apr 12, 2016 9:00:00 AM
Travel is an inherently social act. Even if you’re traveling alone, whether for business or leisure, you’re not really alone - instead, you’re surrounded by scores of other travelers in airports, bus terminals, or hotel lobbies, most of whom are frequently checking their smart phones …
How to Inspire Millennial Travelers (and grow your Travel Business)
By David Eddy on Dec 17, 2015 7:00:00 AM
Who are the millennials and why are they important to your travel business? It’s certainly no problem finding articles identifying millennials by the numbers: did you know they check their smartphone 45 times a day, and are 50+% more likely to ditch search engines and email in favor o …
7 Ways a Travel Company can Capture More Millennial Travelers
By David Eddy on Nov 26, 2015 7:00:00 AM
The travel industry is witnessing a cross-current of demographics: on one hand, the Baby Boomer generation is retiring and leaving the work force; on the other hand, the millennial generation is entering the workforce and beginning to climb the income ladder. To a large extent, the wa …