4 Reasons Why Millennials Are Taking Over Corporate Travel
By Nick Ostdick on Dec 6, 2016 9:49:01 AM
It’s no secret that millennials are a driving force in today’s travel industry. Whether we’re talking about adventure of budget travelers, the buying power and influence millennial travelers have is increasing each and every year, particularly as more and more travel markets emerge an …
Bleisure: On Merging Business and Leisure Travel
By Nick Ostdick on Oct 4, 2016 9:59:57 AM
With more advancements in mobile technology and the ease at which people can communicate, the line between work and play becomes more and more blurry. In today’s world, it’s not uncommon for people to respond to work emails on their smartphones or tablets while on holiday, nor is it u …
The State of Mobile Travel Bookings in 2020
By Nick Ostdick on Jul 7, 2016 10:00:58 AM
True or false: Nearly half of all travel bookings made during 2016 will take place offline via phone or in-person with the assistance of a travel agent or travel management company. True, which is surprising, especially given the highly connected nature of today’s travel industry and …
The 3 E’s: Why Millennials Are Turning to Travel Agents
By Nick Ostdick on Jun 28, 2016 9:11:01 AM
It may seem counterintuitive that the most connected, digitally tuned-in generation in history is helping to reverse the trend in recent years away from travel agencies, but a series of reports and surveys in recent years indicate that’s exactly what’s happening. Millennials, one of t …
Click to Cart: Conversion and Comparison in the Travel Industry
By Nick Ostdick on May 26, 2016 9:16:02 AM
You’re in an aisle at your local megamart looking at a product and trying to decide whether to purchase it. You read the description, examine the packaging, weigh the value proposition of buying it, whether it will actually perform the way you hope or help you accomplish the task you’ …