How Cognitive Computing Could Change How We Travel
By Nick Ostdick on Apr 21, 2016 12:26:00 PM
It sounds like something straight out of The Jetsons: Describing your criteria for an upcoming business trip or vacation to a computer, which then instantaneously generates personalized recommendations based on profiles culled from past purchasing behavior. Perhaps even more out of th …
What makes a Travel Company or Travel Agency consistently successful?
By David Eddy on Jan 14, 2016 8:05:00 AM
It’s tempting to look back on 2015 for clues of what lies ahead for the travel industry in 2016, and there is some value in that approach. Certainly technology will continue to impact how people purchase and experience travel; distribution channels will continue to evolve and the indu …
2016 – Digital Transformation arrives at the Travel Agency
By David Eddy on Jan 6, 2016 7:00:00 AM
The travel agency has seen its share of changes over recent years. Marketing channels used to be called the front door of the agency or the telephone. Then online booking arrived in the travel industry, bringing with it: pricing transparency; e-commerce; new distribution relationships …
Travel ERP: Delivering Big Data & Analytics Value
By David Eddy on Nov 12, 2015 7:00:00 AM
In a recent blog we discussed how travel companies can derive benefits from Big Data, analytics and advanced reports in four operational areas:
What Advanced Reporting Means to a Travel Agency
By David Eddy on Nov 10, 2015 7:00:00 AM
What is advanced reporting in today’s travel industry? In this article it's defined as leveraging Big Data and data analytics to make smarter and faster strategic, operational, marketing and sales decisions. Big Data? It means there’s a huge amount of travel data available to mine for …