The Importance of Responsive Websites for Travel Companies
By Nick Ostdick on Jun 7, 2016 9:30:00 AM
Everyone knows the old saying you can’t judge a book by it’s cover, but at the same time everyone knows the importance of making a positive first impression. It’s a paradox that relies solely judging a book by it’s cover, but it’s a paradox we live with on a daily basis and one that t …
Why Travel Agencies Still Matter for Corporate Travelers
By Nick Ostdick on Jun 2, 2016 9:40:40 AM
Today’s corporate travelers have a lot on their plate. Is the presentation ready? Has everyone reviewed the report? Will the right players be available for this afternoon’s conference call? How can we quickly leverage this data into a positive action for our company? These are the que …
The Time is Now For Emerging Market Travelers
By Nick Ostdick on May 31, 2016 9:51:13 AM
“If I'm an advocate for anything, it's to move. As far as you can, as much as you can. Across the ocean, or simply across the river. Walk in someone else's shoes or at least eat their food. It's a plus for everybody." - writer, traveler, and documentarian Anthony Bourdain. As today’s …
Click to Cart: Conversion and Comparison in the Travel Industry
By Nick Ostdick on May 26, 2016 9:16:02 AM
You’re in an aisle at your local megamart looking at a product and trying to decide whether to purchase it. You read the description, examine the packaging, weigh the value proposition of buying it, whether it will actually perform the way you hope or help you accomplish the task you’ …
Message Received: The Travel Industry and the Rise of Instant Messaging Technology
By Nick Ostdick on May 24, 2016 9:00:00 AM
There’s been something of an arms race during the last few years in the travel industry as travel companies seek new, exciting, and innovative ways to invigorate customer engagement and relations leveraging technology as a method to reach more people more quickly. With an eye to techn …