How Travel Companies Can Appeal to Digital Natives
By Nick Ostdick on Aug 19, 2016 9:32:01 AM
Digital natives. It’s an odd sounding phrase but one that is rapidly gaining momentum in discussions across today’s travel and tourism industry. As the travel business diversifies and more specific segments of the general market appear, digital natives is perhaps the newest demographi …
5 Myths About the Role of Online Travel Agencies
By Nick Ostdick on Aug 16, 2016 7:46:55 PM
Ever since they rose to prominence, there has always been misinformation about the role and value of online travel agencies (OTAs). OTAs were initially viewed a short-cut to increased profit margins and growth without really adding value to the travel and tourism industry. However, wi …
Business Over Pleasure: Top Needs for Today’s Corporate Traveler
By Nick Ostdick on Aug 11, 2016 9:23:45 AM
If there’s one emerging trend in today’s travel industry, it’s that business is exceeding pleasure. A recent report issued by the U.S. National Travel and Tourism Office found business travel from top overseas markets increased by more than 15 percent in 2015, a growth rate much highe …
Getting Your Products Out There: Technology, OTAs, and Distribution
By Nick Ostdick on Aug 9, 2016 9:32:39 AM
Talk to OTAs across the globe about their highest priority concern and you’ll hear the same thing again and again: Distribution. In an increasingly competitive, global industry, the ability of an OTA to sell and distribute services quickly without error is critical to driving growth a …
Why OTAs Should Embrace Travel Apps
By Nick Ostdick on Aug 4, 2016 10:18:08 AM
You hear it all the time: “I really love the features of this travel app, but I wish I could actually talk to a travel agent…” Even in today’s travel industry where interconnectivity and deploying the latest technology platform is the name of the game, travelers still crave the person …