David Eddy

Posts by David Eddy

Email Marketing – a key way to retain your Travel Customers

By David Eddy on Dec 3, 2015 7:00:00 AM

Few people in the travel industry would contest that competition is intensifying; sources for information and insights are multiplying and travelers’ – especially millennials – expectations for trip experiences are higher than ever. Turning these people into customers is an increasing …

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How are you using the Financial Data from your Travel Software?

By David Eddy on Dec 1, 2015 7:00:00 AM

There’s no question every travel company – from travel agency to travel management company (TMC); tour operator to destinationmanagement company (DMC) –has financial statements produced by its travel management software system. Whether for viewing monthly/annual financial results, mee …

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7 Ways a Travel Company can Capture More Millennial Travelers

By David Eddy on Nov 26, 2015 7:00:00 AM

The travel industry is witnessing a cross-current of demographics: on one hand, the Baby Boomer generation is retiring and leaving the work force; on the other hand, the millennial generation is entering the workforce and beginning to climb the income ladder. To a large extent, the wa …

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Increase Travel Website Conversion Rates with Common Sense

By David Eddy on Nov 24, 2015 7:00:00 AM

The Web can be a magical place: your company launches its website and over the course of weeks and months transactions begin to take place with people you’ve never heard of, from places you’ve never been. Soon you find yourself spending long hours exploring ways to build site traffic: …

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Travel Industry Start-ups – Lessons from GetYourGuide

By David Eddy on Nov 19, 2015 7:00:00 AM

GetYourGuide, a young travel company founded in 2009, made a splash in travel industry news last week with the announcement of a $50 million investment by KKR, a prominent NYC-based investment company. For new travel company entrepreneurs – or those in any industry, for that matter – …

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