7 Ways a Travel Company can Capture More Millennial Travelers
By David Eddy on Nov 26, 2015 7:00:00 AM
The travel industry is witnessing a cross-current of demographics: on one hand, the Baby Boomer generation is retiring and leaving the work force; on the other hand, the millennial generation is entering the workforce and beginning to climb the income ladder. To a large extent, the wa …
Increase Travel Website Conversion Rates with Common Sense
By David Eddy on Nov 24, 2015 7:00:00 AM
The Web can be a magical place: your company launches its website and over the course of weeks and months transactions begin to take place with people you’ve never heard of, from places you’ve never been. Soon you find yourself spending long hours exploring ways to build site traffic: …
Travel Industry Start-ups – Lessons from GetYourGuide
By David Eddy on Nov 19, 2015 7:00:00 AM
GetYourGuide, a young travel company founded in 2009, made a splash in travel industry news last week with the announcement of a $50 million investment by KKR, a prominent NYC-based investment company. For new travel company entrepreneurs – or those in any industry, for that matter – …
Top Start-up Tips for the Travel Industry
By David Eddy on Nov 17, 2015 7:00:00 AM
The travel industry has to be one of the best examples of everything old becoming new again. Imagine England in the year 1841: the telegraph was a less than ten years old; the telephone was still twenty five years away; railroads were transforming the countryside but steamships were n …
Travel ERP: Delivering Big Data & Analytics Value
By David Eddy on Nov 12, 2015 7:00:00 AM
In a recent blog we discussed how travel companies can derive benefits from Big Data, analytics and advanced reports in four operational areas:
What Advanced Reporting Means to a Travel Agency
By David Eddy on Nov 10, 2015 7:00:00 AM
What is advanced reporting in today’s travel industry? In this article it's defined as leveraging Big Data and data analytics to make smarter and faster strategic, operational, marketing and sales decisions. Big Data? It means there’s a huge amount of travel data available to mine for …
A Foolproof Recipe for a Disastrous Travel ERP Selection
By David Eddy on Nov 5, 2015 10:59:39 AM
As noted in an earlier post, there are compelling reasons for travel companies to invest in enterprise resource planning systems. These range from a desire to cut operational costs through automation; be able to exchange data with travel partners more quickly and easily; increase reve …
Responsive Travel Websites are Crucial for Success
By David Eddy on Nov 3, 2015 7:00:00 AM
The benefits of a responsive travel website are so compelling there’s no point in even trying to make the case companies in the travel industry can succeed without one. No doubt some are trying, but they’ve put themselves in roughly the same position as a brick-and-mortar store operat …